The Most for Your Money

Transit advertising typically costs much less per impression than television, radio, newspaper or billboards—as little as $.003. That's about one-third the cost of radio, and one-sixth the cost of TV and newspaper.

Small businesses are welcome; you don't need to spend a lot to see results. Launch your campaign for as little as $135, and expect as many as 300,000 impressions. You choose the size of the canvas and the amount of time, with intervals as short as a month. Most displays can be posted quickly—within two weeks of approval. You can even have your displays stored when your campaign is done, and use them again later.